PressArea lines to take and position statements Feature

PressArea's lines to take and positioning feature allows you to custom create briefing notes, frequently asked questions and answers so your press team are fully informed with the best response.

Answering frequently answered questions can be a pain; you have a journalist on the phone and they need an answer to your businesses line on say, a new runway, your companies position on a stock market fall, or how you’re going to cope with a virus. The problem is, if you can’t remember the exact wording – and who can? - then you need to search for the answer and searching for an answer is never easy, especially when you have someone shouting down the phone at you. The answer is always either in a document, or in an email, but you can never remember where the latest version is, or where it’s filed, or who sent the email it’s in. There has to be an easier way and a more streamlined way to do this? Well there is now and it’s PressArea’s lines to take positioning feature.

With PressArea’s lines to take positioning feature you can create your company line on any news item, or business question, you can create briefing notes, frequently asked questions and it’s all visible and easily found, so there’s no more searching through documents and emails. It’s all in available on your PressArea system and it can be accessed on any device so your press team are always fully informed on the best response to give for incoming enquiries.

With Lines to take you can create different categories to file your answers under eg Natural Disaster, Board Appointments, New Runway etc Your statements can be set to be Approved or Draft or Archived. Plus, there’s room for a general description for your team as well as multiple Q&As.  

The statements are all searchable, so there’s never any need to look though endless documents and emails and you’re always guaranteed that this is the most up to date version available. Plus, as it’s all available on the PressArea servers, it’s always available, no matter where you are in the world, and no matter what device you’re on.

Is this an add-on?

The solution is part of the PressArea standard solution and is available to everyone using PressArea.

Can I exclude people on my team from Lines to Take?

Lines to take can be setup to only be accessible to designated members of the press team. We are working on updates to the solution to provide an audit trail of changes and adding read-only access to Lines to Take, so users can see the correct responses but are unable to create or edit responses.

Is there a limit on the number of lines to take?

No there’s no limit on the number of lines to take or on the number of questions on each positioning statement.   

To enquire about the Lines to take Positioning Statement solution on PressArea talk to sales@pressarea.com